Video marketing as a marketing tool has existed for a long time; however, its significance in the digital space has changed in the past few years. As per reports, more than 87% of companies use video as a marketing strategy,…
The importance of social media marketing in today’s business environment is something you cannot ignore. Social media is evolving with significant changes constantly and affects the way marketers connect and engage with their audiences. Statistics taken earlier this year, show…
Do you use Google My Business? If not, you need to seriously review your SEO strategy since you have omitted a powerful platform that makes your business visible to your local community. Let’s learn more about Google My Business for…
The digital world is evolving and constantly changing, with trends and strategies never being stationary. It’s important to change your business tactics in order to keep up with these trends. With the growth of smartphone users, it has become essential…
Many small business owners are often in a dilemma about what their digital marketing strategy should look like. Traditional marketing is long behind in today’s digital world. Of course, word of mouth is still a powerful business reputation builder but…
Small business owners often are pretty slow to get online, and when asked, some say they don’t have the time, skills, or money to build a website. Surprisingly, many still believe they do not require a website, and don’t realize…