Marketing Trends Archives - Black Kite Marketing

SEO Isn’t Dead — It’s Evolving: What Small Businesses Need to Know in 2026

Every few years the marketing world revives the same dramatic headline: “SEO is dead.” But here’s the truth we see every day while working with small businesses across Long Island and NYC: SEO isn’t dead — it’s transforming. And the businesses that understand this transformation are the ones winning more visibility, more traffic, and more […]

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5 Surprising Truths About Marketing to Gen Z This Holiday Season

Marketing Trends

For marketers, Gen Z has become a primary target audience, yet their habits and preferences remain a moving target, often misunderstood and rapidly evolving. They are digital natives, shaped by unprecedented connectivity and economic volatility, making last year’s playbook obsolete for this year’s holiday season. This year, the disconnect between assumption and reality is wider

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The Impact Of Super Bowl Advertisements on Website Traffic: 2025 Analysis

Marketing Trends

Discover what we learned from researching top performing domains on Google Trends, using SEMrush organic traffic tools. NFL’s big game remains the preeminent advertising stage in the U.S., commanding record-high prices for ad slots due to its massive viewership. While the cost for a 30-second spot is substantial, advertisers across various categories leverage this platform

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The Impact of AI on Google Ads & SEO

Marketing Trends

As artificial intelligence rapidly transforms digital marketing, its influence on Google Ads and search engine optimization (SEO) is reshaping the strategies brands use to reach their audiences. AI-driven tools in Google Ads promise more precise targeting, ad placement, and budget optimization, streamlining the advertising process. At the same time, advanced AI in SEO provides enhanced

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The August 2024 Google Core Update: Key Changes and Impacts

Marketing Trends

In the ever-changing landscape of digital marketing, staying updated with search engine algorithms is crucial for anyone looking to maintain or improve their online presence. The August 2024 Google Core Update, which rolled out from August 15, 2024 and completed 19 days later on September 3, 2024, brought significant changes aimed at enhancing the relevance

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7 ChatGPT Prompts for Marketing

Marketing Trends

If you haven’t been living under a rock you’ve definitely heard buzz about Chat GPT. ChatGPT along with other AI powered programs like Jasper could revolutionize the digital marketing world with its ability to understand the context of conversation and develop human-like responses. Since we at Black Kite Marketing are in the digital space this

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Digital Marketing Trends For 2023

Marketing Trends

We are in 2023 now and businesses need to work out their digital marketing plans for the year and beyond. Changing conditions in the economy, talk of recession and lack of stability will be driving a lot of these plans. Add to this, businesses will have to factor in the rising interest rates, real estate

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